Facebook, a ROI driven, top tier advertising platform, has revolutionised the digital marketing world. Leverage every ounce of data you have about your target demographic to generate prospects that are ready to buy!
Targeted Ads: Facebook has many options to target your ideal audience. You can segment by interests, behaviours, location and a number of demographic options.
Receptive audience: Facebook integrates advertising in a way that it is not too intrusive to users. People have been trained to be receptive to Facebook ads, as the ads naturally appear in their newsfeeds. Most people don’t realise the difference between a Post and an Ad.
Options: Depending on your goals, Facebook provides several advertising options. You can promote your page to gain followers, promote posts to reach prospective customers, promote posts to engage an existing audience, generate leads, sales and more!
Affordability: Facebook is very cost-effective compared to other advertising channels. In fact, the industry average is a mere $0.64 per click!